Northwind Systems — Weekly Business Review
DraftWeek Sep 7–13, 2026 · sample, not a real company
Key metrics
- LinkedIn impressions (28d)48,210
target 45,000
Reportedexports/linkedin-2026-09-13.csv - — week over week+4.1%Calculated(current − prior) ÷ prior × 100
- LinkedIn followers9,120
target 9,000
Reportedexports/linkedin-2026-09-13.csv - Site views (30d)12,845
target 12,000
Reportedanalytics.google.com · property 412… · Views - Email subscribers2,204
target 2,300
Reportedghost.northwind.example/admin/members - Latest open rate41.8%Carried forwardghost.northwind.example/admin/posts
- Qualified calls booked7EstimatedCRM export pending; counted by hand
| Metric | Value | Receipt |
|---|---|---|
| LinkedIn impressions (28d)target 45,000 | 48,210 | Reportedexports/linkedin-2026-09-13.csv |
| — week over week | +4.1% | Calculated(current − prior) ÷ prior × 100 |
| LinkedIn followerstarget 9,000 | 9,120 | Reportedexports/linkedin-2026-09-13.csv |
| Site views (30d)target 12,000 | 12,845 | Reportedanalytics.google.com · property 412… · Views |
| Email subscriberstarget 2,300 | 2,204 | Reportedghost.northwind.example/admin/members |
| Latest open rate | 41.8% | Carried forwardghost.northwind.example/admin/posts |
| Qualified calls booked | 7 | EstimatedCRM export pending; counted by hand |
Owner responses
Email subscribersOwner: dmorgan@
2,204 against a 2,300 target; down 96 week over week.
What changed in acquisition this week, and what are you doing about it?
To be completed by owner
Latest open rateOwner: rchen@
41.8%, carried forward — no send went out this week.
Is the send cadence slipping, and does that need a decision?
To be completed by owner